Technology
Track Your Real World Traffic with Beacons
Well, “big brother” might be a bit of an exaggeration, but beacons are watching, and you should be watching too. I mean, you’re closely monitoring your Google Analytics reports and analyzing that data in an effort to maximize your web presence, aren’t you? You can monitor traffic from your physical customers or visitors too. So why aren’t you trying to maximize your physical presence and track all that foot traffic just like you do online?
